Updated M2 2012 research regarding Gamification effectiveness and Vendors portfolios

The most interesting facts:

- As expected the Gamification market will increase rapidly within the next years (2,8 Bil $ in 2016)
- Enterprise Gamification 38% ; Consumer market 62 %
- Presentation of Engagement, Loyalty, Commerce and Virality metrics

Gamification in 2012: Trends in Consumer and Enterprise Markets with Metrics from wandameloni