September 27, 2012

Gamification Summit 2012 Videos

Gamification Summit 2012 videos are published and free of charge

The worlds thought leaders on topics of Gamification, loyalty, user experience design and consumer engagement gathered in June 2012 in San Fransisco. 

The videos contain forecast as well as basic modells and case studies of Gamification and related topics.

Two videos I can recommend are Nicole Lazarros  talk about 4 types of fun/ motivation which can be found in games and similar activities.

Successful Gamification Strategy: Emotions, Not Badges


And Michael Wus talk about three elements which are essential to amplify certain behaviors: Motivation, Ability and Trigger.

Michael Wu: The Science of Gamification

There are many more videos about the science of making the world a more engaging and motivating place.

Go through the videos and feel free to post your favorites.